Join Local Anchor and The Point for a Day of Giving to Support LA Fire Relief
UPDATE – EVENT MOVED TO SATURDAY FEB 1, 2025 – DUE TO RAIN
The South Bay community is coming together to support those affected by the devastating Los Angeles fires. Local Anchor Foundation and The Point in El Segundo are hosting A Day of Giving & Community on Sunday, January 26, 2025, bringing residents, businesses, and musicians together to raise funds for Team Rubicon, a veteran-led humanitarian organization dedicated to disaster relief.
This special event invites the community to shop, dine, and enjoy live music, all while making a meaningful impact. A percentage of sales from participating retailers (to be announced) will be donated to fire relief efforts, ensuring that every purchase helps rebuild and restore hope for those in need.

Event Details
📅 Date: Sunday, January 26, 2025 NEW DATE: Saturday, February 1, 2025
🕒 Time: All day event | Live music and local artisans from 2 – 5 PM
📍 Location: The Point, El Segundo
What to Expect
- Live Music by South Bay Music Connection – Enjoy a vibrant lineup of local musicians while supporting a great cause.
- 2:00-2:30 Sofie Gamboa
- 2:30- 3:00 Hiatus
- 3:00-3:30 Michael Gourzis
- 3:30- 4:00 Filip Alexander
- 4:15-4:45 Chris Patow
- Shop for a Purpose – A portion of proceeds from select retailers will go directly to fire relief efforts.
- Kendra Scott – 20% of sales from 11AM- 5 PM will go back to Team Rubicon; plus gift cards will be distributed to fitness class participants.
- Bellacures-donating 50% of our proceeds from 11AM- 5 PM.
- Van Leeuwen Ice Cream – donating 10% of sales from 11 AM -5 PM.
- Evereve – 15% of proceeds from 11AM – 5 PM will go back to Team Rubicon, mention you are shopping for the fundraiser*
- Local Artisans – Browse unique handcrafted goods and support small businesses.
- Colleen Berg Jewelry
- Wild Ember Permanent Jewelry
- Michelle Sanders Hair X Halo Couture Extensions
- CindyKeh Stories
- Sprinkled Cookie
- Belongings, The Secret Suitcase World
- body and soul with michelle
- Exude Joy with Erin
- WorkingMamaHobbies
- Becca’s Design Co
- Practical Magic Apothecary
- And more!
- Community Impact – Every dollar raised goes to Team Rubicon, helping to provide immediate aid and long-term recovery for fire-affected communities.
Why It Matters
The recent fires have left many Angelenos displaced, facing the daunting challenge of rebuilding their lives. This event is an opportunity for the South Bay to come together in solidarity, showing that every act of kindness and generosity makes a difference.
RSVP Today & Be Part of the Change
By attending A Day of Giving & Community, you’re not just shopping or enjoying a fun afternoon—you’re helping families, firefighters, and first responders recover from disaster.
Let’s stand together, support LA Strong, and bring hope to those in need. See you at The Point on Saturday, February 1!